Learn · Guides & How-tos

Short guides for the questions you actually have

Three guides that explain the whole picture, and a set of two-minute how-tos for the things you’ll do in your dashboard. Written for store owners, not advertisers.

See the guides → How to use them
The Store Success KitThree full guidesRead on your phone
Guide 01 · PDF

How Your Ads Actually Work

What your campaign is doing, what every number means, and what a strong start looks like.

24 pages
Guide 02 · PDF

Your First 90 Days

A week-by-week map of the first three months, so nothing catches you off guard.

12 weeks mapped
Guide 03 · Worksheet

Store Money Planner

Know where every dollar goes before you spend it — subscription, ads, buffer.

Fill-in monthly plan
The Store Success Kit

Built for the parts people actually get stuck on

Most guides explain the easy stuff and skip the parts that make people quit. The Store Success Kit goes straight for the sticking points — ads, the early months, and money — with nothing left out. Three full guides you can read on your phone.

1PDF guide

How Your Ads Actually Work

Ads are where most new owners feel lost — money goes out and it’s not obvious what’s happening. This guide clears it up completely. You’ll understand what your ads are doing, what every number means, and what a strong start actually looks like — so you make confident decisions instead of anxious guesses. Open any section to see what’s inside.

PDF · 24 pages Read on your phone

What a campaign is, what it’s trying to do, and why it’s nothing to be intimidated by.

How the money flows in the first days, and why a quiet start is completely normal — not a sign something’s wrong.

The handful of numbers worth watching — and the ones you can safely ignore so you don’t get overwhelmed.

Real expectations for your first weeks, so a slow day doesn’t send you into a panic or make you quit too soon.

Exactly where your job ends and your growth manager’s begins — so you’re never doing work that’s already covered.

The few simple adjustments that actually move the needle — and how to know when to leave things alone.

2PDF playbook

Your First 90 Days

The first three months decide whether a new owner sticks with it or drifts away — and most of the stress comes from not knowing what’s supposed to happen next. This playbook lays the whole stretch out ahead of time, so nothing catches you off guard and you always know your next small step. Tap a stage to see it.

12 weeks mapped Simple checklists

Get set up

You’re not building anything — just switching things on. Open your store, meet your growth manager, and turn on your first campaign.

✓ A short checklist you finish the same day

Find your footing

Your first numbers start coming in. You’ll learn what’s normal for these early weeks and make your first small, confident tweaks.

✓ Know what to watch — and what to ignore

Build the habit

A simple weekly routine that takes minutes, not hours. Check in, adjust a little, and let the campaign keep running.

✓ A repeatable weekly rhythm

Steady & growing

Look back at what’s working, decide what to do more of, and set your next goal. By now the store feels like yours.

✓ A simple review to plan what comes next
3Worksheet

Store Money Planner

Money surprises are the number-one reason people quit early — usually because they didn’t expect to pay for ads on top of their subscription. The planner takes the surprise out. Put in what you can set aside each month, and it shows a clear, sensible split — so you always know what’s going where before you spend a cent.

Fill-in monthly plan Your own numbers
Sellvia subscription$39
Suggested ad budget$183
Keep as a buffer$78

A planning guide, not a promise — you always decide your own numbers. The full worksheet walks you through three months at a time.

How to use it

As simple as it sounds

1

Open the Kit

All three guides in one place, from your dashboard.

2

Read on your phone

Short, clear, and made for a small screen. Read whenever it suits you.

3

Keep it handy

Come back to the planner and the playbook any time you need a next step.

Quick answers

Good to know

Three complete guides — how your ads work, your first 90 days mapped out, and a money planner. Two are PDFs you can read or download; the planner is a worksheet you fill in with your own numbers.

Especially for you. It starts from the very beginning and skips the jargon completely.

PDFs for the two guides, a worksheet for the planner. Read them on your phone or download them to keep.

About 20–25 minutes for all three if you go straight through — or dip in and out whenever you like.

Read a little. Then press the button.

Your campaign is already built. The guides just make sure you know what you’re looking at.

Get started → How Sellvia Ads work